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From What-Why-How-What if to Unit 3 UNIT 3

The Red Ban: Challenges, Reflections and Moving Forward

I set up “The box” account on the Red in the hope of interacting with more Chinese women in Generation Z, which is also a very important part of my research. However, when I sent out my first the Red note, I was banned for allegedly distributing pornographic content.

First of all, let’s review the position of “The box” on the Red. The profile reads: Hey, we are “The Box”! We are here to shake up the idea of women’s bodies without any restrictions or limitations! Unleash the energy of confidence in girls. Join us in redefining beauty, breaking down stereotypes and redefining beauty standards! Create a wave of body positive energy together! In this section, I clearly indicate the purpose and meaning of the account, which is positive and healthy. This profile aims to show my original intention to emphasise the subversion of the idea of women’s bodies and explore this proposition with everyone.

The first note I posted that was also found offending content is below:

Account’s logo

Hello everyone, this is a project called ‘The Box’! I’m a student from Central Saint Martins MA and I’m really happy to share with you the project I’m working on.

In this age of change, Gen Z women are often subjected to traditional ideas of what society and the media expects from body image. We strongly believe that every woman should be free to embrace her body and build positive self-esteem and confidence.

Our mission is to redefine the standard of beauty for Gen Z women through positive messaging, sharing real stories and advocating body positivity. We are committed to breaking boundaries and creating a supportive and encouraging community where every woman can find confidence and strength in her unique body.

In addition, we interact with our fans on our platform in a fun and light-hearted way. We welcome you to join us in sharing your stories, asking questions, and participating in fun activities on the platform. We believe that through our interactions, we can explore body image issues in greater depth and work together to create a positive change!

Join “The Box” and join us in shaking things up and creating a positive, inclusive body image environment for yourself and other women. Together, let’s subvert societal expectations and make self-love the new trend!

BUT!!!!!

5 minutes after I sent it, I received a warning from the Red about :

1. content involving real people without clothing;

2. content involving the exposure of sensitive parts; 

3. designing content that violates community norms – distributing pornographic content. 

As a result, I was banned for 7 days, and the content I posted was subject to limited streaming, which meant that I was not allowed to post any new content for 7 days, and the content I had already posted would not be pushed. I reflected on this and I really should have been more careful before posting, after all, the rules are different in every place. No matter what country, or what country’s internet, has its own rules and regulations, if I hope to be able to grow here, I have to understand and follow the rules of the game here, and find a way to deal with the problem under the rules.

Of course, I was still frustrated and confused about this. So, I sent this whole matter, to my WeChat circle of friends, so that people in my circle of friends could give me some feedback about this matter. (WeChat’s circle of friends isn’t exactly public, it’s basically people I know, similar to what’app) 

The feedback I got was roughly as follows:

1, there is nothing wrong with the content I posted, it’s the platform’s review problem as well as the fact that similar topics and images are relatively sensitive in China. The commonalities in this category are that they are relatively young, most of them have a background of overseas study or have received an art education, and they are also predominantly female.

2, Tell me straight away that the images I post are problematic or pornographic, and that the content of the text is not important here. This category is predominantly older and male.

3, The reason for this is that I am not psychologically healthy enough myself, possess a highly narcissistic personality, and am seeking approval from the masses.

Seeing such feedback makes me laugh and cry. For the first two feedbacks, it was within my expectation that contemporary Chinese women want to pursue body freedom and break the confinement, while men are still under patriarchalism, blindly confident, and their tone is condescending. And the third comment managed to catch my attention. I’m not looking for public approval of my views here, but it made me realise that there is such a thing as ‘standards’ and who determines them. It’s as if a person who can eat spicy food very well has a completely different standard for what they see as mildly spicy than what someone who can’t eat spicy food sees as mildly spicy. That standard may be a hundred thousand galaxies apart. It’s like, in my circle, people talk about the body in a much more open way, and having been in that circle for a long time, I think it’s a very normal thing to do. It’s also normal to explore and promote body freedom. But over time, I seemed to get the feeling that I was in a well, that there was indeed a beautiful blue sky above me, and that I cared less and less about what was going on in the world beyond that sky. All of this doesn’t mean that I don’t accept negative comments, but that I need to step out of this circle of logical self-referentiality to learn more about ideas and to discover more real issues.

But that doesn’t mean I’m giving up. The concept and mission of “The box” is still important. After the ban on the Red was lifted, I’ve got a whole new set of content planned. I’m going to continue to share knowledge about body image, reblog YouTube videos, and share everyday content about body image. In the age of the internet, there are both opportunities and challenges. I hope that through my efforts, I can make more people revisit and accept ideas about women’s body image.

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From What-Why-How-What if to Unit 3 UNIT 3

Generation Z and Body Image Impact in the Digital Age

When we talk about Generation Z, we are actually talking about a generation that has grown up with the internet, digital technology and social media. According to statistics, from 2018 to 2022, the number of active internet users of Generation Z in China surges from 213 million to 400 million. This is not just a numerical increase, it reveals a changing era and cultural shift.

  • The double impact of digitalisation and body image

Generation Z, as digital natives, have a natural affinity for the Internet. Many of them spent their childhood and adolescence on apps such as Jitterbug, Snapchat, and Glory of Kings. However, when their lives are flooded with all kinds of information and comments from the Internet, body image issues begin to surface.

Figures show that 71.3 per cent of Generation Z like to use video apps, while 60.8 per cent prefer social networking apps. These figures could mean that they are more likely to be influenced by the ‘ideal’ body image conveyed in videos, or by the comments and criticisms of friends and online users on social media. Here, Generation Z is often compared to internet celebrities and internet standards, and may question their own image.

  • Gen Z’s social media motivations

The 2020 data shows that browsing for interesting content is the number one reason Gen Z uses social media, at a whopping 70.3%. This means they are more susceptible to pop culture and online trends. And to kill time (58.7%) and to find people with similar interests (46.1%) are also the main reasons they use social media, further proving its centrality in their daily lives. This hints at their preference in content consumption and could also be a source of potential shock to their body image. Trends, beauty adverts, fitness challenges, etc., are likely to be their ‘guides’ to body image construction.

  • Interaction between body image and social media

According to the findings of the “The Box” project, many Chinese women believe that their body image is affected by a variety of factors such as negative comments from the outside world, negativity from their families of origin, a strong sense of competition in the education system, a lack of sex education, and limitations on the type of work they can do.

Combined with the above data, it is easy to see that the popularity of social media and digitalisation may be exacerbating these issues. As body image standards are increasingly influenced by digital content, how Gen Z women can build a healthy, positive self-image in such an environment becomes a question worth exploring.

Generation Z is in an era where digitalisation and reality are intertwined. This has brought them countless opportunities, but also challenges.” The Box” project hopes to help Gen Z women find their true selves in this environment, away from the pressures and constraints of digitalisation, and become truly fashionable.

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From What-Why-How-What if to Unit 3 UNIT 3

My “Internet” Awakening: Meeting Gen Z on Social Media

For a long time, I have always viewed social media as a risky area. Even though it has become a dominant tool for communication in today’s society, I have shied away from it because of concerns about personal privacy and fear of online violence. But for my current research project on Gen Z, I took a brave step into this uncharted territory.

I am worried about social media mainly because of the issue of personal privacy. We live in an era of information overload, where every action and interaction may be recorded, forming a packet of data that can be analysed and decoded. This has always made me suspicious: Is my privacy being protected? Is my data being used for improper purposes? Is my digital footprint being left with people who shouldn’t see it? It also keeps me constantly thinking about how the perception of privacy as a concept has changed dramatically in the last 10 years. Whereas in the past, privacy a closed box where others were often prying eyes, privacy is now more of an open box where people are keen to show off their colourful privacy in social media.

I am more worried about cyber violence. There have been many incidents that have taught me that once something happens on social media that is not in line with the public perception, I may become the target of criticism and attack. The situation of being “named and criticised” by tens of thousands or even millions of people is a nightmare for me. Because in the Internet, “zero-cost” malicious harm, like a zoom lens of human nature.

But a recent interaction with Gen Z on the Internet has been an eye-opener for me. Gen Z has a strong and diverse relationship with social media. For them, social media is not just a means of communication, but an integral part of life. They are active on multiple platforms, seek authenticity in their content, are highly influenced by social media influencers and often use it as a primary source of information. This generation, in such an online environment, has shown a sense of privacy that has surprised me. They seem to have developed a filter of their own, knowing exactly what can be shared and what needs to be kept. They move freely between the digital and real worlds, displaying different identities, but these identities are not compartmentalised, rather they form a unified and complete self. If a person is made up of different pieces, Gen Z can better put those pieces together, with digital pieces in their hands. In the real world, they show a part of themselves that should be shown, and in the digital world, they can show the other side completely, which is, in fact, a safer and more reliable way of interpreting the self, and so they are relatively healthier physically and mentally.

For example, I met a Gen Z user named “Enen”, who has more than a thousand followers on social media and works as an Internet anchor. He had just joined the ranks of virtual anchors. In our conversation, he made it clear that social media is only one side of his presentation, that he shows his true colours when interacting with his fans, and that he has other, more personal roles and identities. He also loves who he is now and what he does in the digital world. Over the course of this time of communication, for Gen Z, online friends are also friends, and they likewise treat everyone with the utmost sincerity, giving him the experience of truly connecting with people. This made me realise that Gen Z’s online identity is not just for show, but more about connecting, communicating and learning from others.

Just because I’ve had a pleasant two weeks of internet roaming doesn’t mean I’ve fully accepted social media. I remain critical of it. And the experience with Gen Z reminded me of the double-edged nature of any tool. How we should utilise it is something that needs to be thought through carefully.